Programmes

Master's Programme in Marketing

This site contains the student study guide for the Master’s Programme in Marketing. Here you will find the programme curriculum as well as detailed guidelines for planning your studies. All the materials and instructions are for the students in the programme. If you are interested in applying to the programme, follow the link at the bottom of the site to the application page.

Master's Programme in Marketing is organized by the School of Business.

The Master’s program in Marketing will offer a plural and diverse set of perspectives on how to make sense of and practice marketing, to help participants realize why marketing matters. The program is set up to enable both deep and broad learning depending on student interests. It encourages students to combine creative and critical thinking with rigour and expertise in research and analysis. At its best, the program will help shape future marketers who thrive in the face of multiple societal and domain-specific challenges, who will appreciate the connections between marketing and society, and who will recognize the key role that marketing will play in building a sustainable future.

News

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Restaurants added to the Aalto Space - test and win!

See if you can find the campus restaurants in Aalto Space and win summerish prizes.
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Call for proposals: Unite! Seed Fund to foster collaborative teaching

This call is for setting up joint/collaborative teaching formats in Unite! focus areas. Apply by end of August 2024.
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Graduating masters: Give your feedback on studies and make a difference!

Take the master’s alumni survey and have a say in how studies will be developed in your field.
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Aalto University's open-to-all meeting place Marsio will open in September

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Events

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Aalto Readers' Club

Join our dynamic book club at Aalto University!
Aalto Readers' Club
Other

Aalto Readers' Club

Join our dynamic book club at Aalto University!
Aalto Readers' Club
Other

Aalto Readers' Club

Join our dynamic book club at Aalto University!
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Students

Welcome Evening for new Master’s students at School of Business

Aalto University School of Business welcomes the students starting their Master’s studies to meet and mingle with the School of Business community – especially with the alumni graduated from the School! Event is part of the orientation week.

Marketing, Master of Science (Economics and Business Administration)

Modern marketers are creative, strategic thinkers who navigate the digital landscape with effortless agility and intuition.

How to apply
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