Sanna-Katriina Asikainen
Professor (Associate Professor)
Department of Marketing
Full researcher profile
https://research.aalto.fi/...
Email
[email protected]
Postal address
Ekonominaukio 1
02150 Espoo
Finland
Publications
Microfoundations of network exploration and exploitation capabilities in international opportunity recognition
Anisur Faroque, Sussie Morrish, Olli Kuivalainen, Sanna Sundqvist, Lasse Torkkeli
2021
Prior Experience and Export Performance : The Missing Link of Global Vision
Anisur Faroque, Md Mostafiz, Olli Kuivalainen, Sanna Sundqvist
2020
The usage of large data sets in online consumer behaviour
Mika Vanhala, Chien Lu, Jaakko Peltonen, Sanna Sundqvist, Jyrki Nummenmaa, Kalervo Järvelin
2020
Toward an improved conceptual understanding of consumer ambivalence
Jenni Sipilä, Anssi Tarkiainen, Sanna Sundqvist
2018
Cross-country cross-survey design in international marketing research
Sanna Sintonen, Anssi Tarkiainen, John W. Cadogan, Olli Kuivalainen, Nick Lee, Sanna Sundqvist
2016
Field Sales Management Control Systems: Influence on Salespersons’ Psychological and Behavioral Responses
Anssi Tarkiainen, Nick Lee, John W. Cadogan, Sanna Sundqvist, Leroy Robinson, Jr.
2015
Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference
Strategic flexibilities and export performance
John W. Cadogan, Sanna Sundqvist, Kaisu Puumalainen, Risto T. Salminen
2012
New product pricing strategies for network effects products: free products?
Susanna Winter, Sanna Sundqvist
2010
Firms' degree of born-globalness, international entrepreneurial orientation and export performance
Olli Kuivalainen, Sanna Sundqvist, Per Servais
2007
Measuring inter-organizational trust-a critical review of the empirical research in 1990-2003
Risto Seppänen, Kirsimarja Blomqvist, Sanna Sundqvist
2007
Toward automatic forecasts for diffusion of innovations
Jarmo Ilonen, Joni Kristian Kamarainen, Kaisu Puumalainen, Sanna Sundqvist, Heikki Kälviäinen
2006
Electronic Word-of-Mouth in Online Environments
Antti Vilpponen, Susanna Winter, Sanna Sundqvist
2006
Export marketing, interfunctional interactions, and performance consequences
John W. Cadogan, Sanna Sundqvist, Risto T. Salminen, Kaisu Puumalainen
2005
The effects of country characteristics, cultural similarity and adoption timing on the diffusion of wireless communications
Sanna Sundqvist, Lauri Frank, Kaisu Puumalainen
2005
Subjective norms, attitudes and intentions of Finnish consumers in buying organic food
Anssi Tarkiainen, Sanna Sundqvist
2005
Market‐oriented behavior: Comparing service with product exporters
John W. Cadogan, Sanna Sundqvist, Risto T. Salminen, Kaisu Puumalainen
2002
Key antecedents to "export" market-oriented behaviors
John W. Cadogan, Nicola J. Paul, Risto T. Salminen, Kaisu Puumalainen, Sanna Sundqvist
2001