Martina Caic
Assistant Professor
Assistant Professor
A803 Dept. Design
Full researcher profile
https://research.aalto.fi/...
Email
martina.caic@aalto.fi
Honors and awards
2022 Aalto ARTS Teaching Award
Award or honor granted for academic or artistic career
Department of Design
Jan 2023
2018 Robert Johnston Outstanding Paper of the Year Award at the Journal of Service Management
Award or honor granted for academic or artistic career
Department of Design
Jan 2019
2019 Outstanding Paper of the Year Award at the Journal of Services Marketing
Award or honor granted for academic or artistic career
Department of Design
Jan 2020
2021 Outstanding Reviewer
2021 Emerald Literati Awards, selected by the editorial team of Journal of Service Management
Award or honor granted for academic or artistic career
Department of Design
Jan 2021
Research groups
- Encore
Publications
Viewpoint: advancing service design with practitioners’ insights
Martina Caic, Nuria Solsona Caba, Tuuli Mattelmäki
2025
Journal of Services Marketing
Intentional Action at the Margins : Unpacking Agency in Public Service Ecosystem Design
Nicole Hussmann, Annukka Svanda, Martina Caic
2025
Proceedings of Nordes 2025: Relational Design, 6-8 August, Oslo, Norway
Mental Health and Wellbeing Practices in Design Education: A Call for Action
Daniela Sangiorgi, Martina Caic, Amalia de Götzen, Rike Neuhoff, Rebecca Price, Nuria Solsona Caba, Josina Vink, Hena Ali
2025
ServDes 2025: Empowering Diversity, Nurturing Lasting Impact, 6–10 October, Hyderabad, India
What do We Design with the Public Sector? Disentangling Service Design Deliverables in Education
Nuria Solsona Caba, Martina Caic, Tuuli Mattelmäki
2025
International Journal of Design
AI and the Future of Work: Enhancing Employee Experience from Satisfaction to Flourishing
Anna Viljakainen, Juho Silmukari, Virpi Roto, Martina Caic, Susanna Aromaa
2025
ECCE '25: Proceedings of the 36th Annual Conference of the European Association of Cognitive Ergonomics (EACE)
Designing meaningful work in the transition towards Industry 5.0
Anna Viljakainen, Juho Silmukari, Martina Caic
2025
The healthy aging and service firms: the promise of smart technologies
Jochen Wirtz, John E.G. Bateson, Martina Caic, Darius-Aurel Frank, Nina Veflen
2025
Journal of Service Management
Am I Even Needed? Navigating Through Role Changes in the Age of Artificially Intelligent Agents
Martina Caic, Robert Ciuchita, Katja Einola, Violetta Khoreva
2024
Help Me Help You: The Dilemma of Collaboration Between Expert Employees and Chatbots
Martina Caic, Robert Ciuchita, Giuseppe Chiorazzo
2024
Humane Autonomous Technology Re-thinking Experience with and in Intelligent Systems
Collective imaginaries for the futures of care work
Yiying Wu, Jung-Joo Lee, Ajit Pillai, Janghee Cho, Thida Sacathep, Naseem Ahmadpour, Virpi Roto, Jiashuo Liu, Mouna Sawan, Dongjin Song, Martina Caic, Lucas Cheng, Renxuan Liu, Sarah Kettley, Luis Soares, Kazjon Grace, Thomas Astell-Burt
2024
A transdisciplinary review and framework of consumer interactions with embodied social robots: Design, delegate, deploy
Marah Blaurock, Martina Caic, Mehmet Okan, Alexander P. Henkel
2022
International Journal of Consumer Studies
Robotic role theory: an integrative review of human–robot service interaction to advance role theory in the age of social robots
Marah Blaurock, Martina Caic, Mehmet Okan, Alexander P. Henkel
2022
Journal of Service Management
Design of Robotic Care: Ethical Implications of a Multi-Actor Perspective
Martina Caic, Stefan Holmlid, Dominik Mahr, Gaby Odekerken-Schröder
2022
Service Design Practices for Healthcare Innovation
YouTube It Before You Buy It: The Role of Parasocial Interaction in Consumer-to-Consumer Video Reviews
Valeria Penttinen, Robert Ciuchita, Martina Caic
2022
Journal of Interactive Marketing
Scaling up Diversity and Inclusion: From Classroom to Municipality
Annukka Svanda, Martina Caic, Tuuli Mattelmäki
2021
Proceedings of Nordes 2021
Robotic Versus Human Coaches for Active Aging: An Automated Social Presence Perspective
Martina Caic, Joao Avelino, Dominik Mahr, Gaby Odekerken-Schröder, Alexandre Bernardino
2020
International Journal of Social Robotics
Robotic transformative service research
Alexander P. Henkel, Martina Caic, Marah Blaurock, Mehmet Okan
2020
Journal of Service Management
An Interdisciplinary View of Marketing Ethics
Dominik Mahr, Martina Caic, Gaby Odekerken-Schröder
2020
The SAGE Handbook of Marketing Ethics
Leveraging service design for healthcare transformation
Lia Patrıcio, Daniela Sangiorgi, Dominik Mahr, Martina Caic, Saleh Kalantari, Sue Sundar
2020
Journal of Service Management
Beneficiaries' View of Actor Networks: Service Resonance for Pluralistic Actor Networks
Martina Caic, Stefan Holmlid, Dominik Mahr, Gaby Odekerken-Schröder
2019
International Journal of Design
Value of social robots in services: social cognition perspective
Martina Caic, Dominik Mahr, Gaby Odekerken-Schröder
2019
Journal of Services Marketing
Service robots: value co-creation and co-destruction in elderly care networks
Martina Caic, Gaby Odekerken-Schröder, Dominik Mahr
2018
Journal of Service Management