The main vehicle for learning for the initiative sits in exploring news ways for companies to collaborate with students in courses. In acting as partner companies for a course, we provide SMEs an opportunity to explore their real-world business challenges with our students while simultaneously learning more about how design and designers potentially could enhance their business.
In the Autumn of 2024, we kicked off the first set of projects in the Digital Service Design Project course where students in smaller groups are taking a customer-centric view on service development and prototype new digital solutions to enhance the offering of the partner companies.
In forging deeper connections between companies and students, we also support the companies in hosting internships for the students after the course during which they can continue forward with what they have explored in their study projects and/or explore new opportunities for design within their organization. In support for the internships, we are also teaming up with leading agencies who can coach the students and the companies on their work.