Green Innovation Games: Value-Creation Strategies for Corporate Sustainability

A growing awareness of environmental issues has inspired an increased interest in corporate sustainability.

Leaders in sustainability understand that environmental issues and their solutions hold immense potential for innovation. But how can that potential be harnessed?

Tommi Lampikoski, Mika Westerlund, Risto Rajala and Kristian Möller of Aalto University investigated how corporate sustainability can advance environmentally friendly innovations, and what managerial roles and activities are required.

The investigation goes beyond the superficial "greenwashing" efforts and analyzes how companies enable the transformation toward green innovation.

The study builds on insights from 49 sustainability leaders in the U.S. It was published in a recent issue of California Management Review.

For more information, see an animation of the outcomes:
https://www.youtube.com/watch?v=Qs2u9QKRiDY

Related news

Kuva: Tuomas Uusheimo.
Research & Art Published:

EURO2022 conference to be hosted by Aalto University

Largest European conference in operations research and management science to be hosted in Otaniemi in July 2022
Falling Walls
Research & Art Published:

Win a trip to Berlin with ideas pitching competition

Falling Walls Lab Finland submission period closes soon, enter your research or business idea to be in a chance to compete in the international final
Matias Palva. Kuva: Mikko Raskinen.
Research & Art Published:

Matias Palva, Professor of Brain Signal Analytics, studies the mechanisms of the human mind and brain diseases

Understanding the brain mechanisms behind the diseases is important when developing targeted treatments
Nanocellulose bicycle Photo: Eeva Suorlahti
Cooperation, Press releases, Research & Art Published:

Tomorrow's Sustainable Lifestyles Showcased in Otaniemi

One of Helsinki Design Week's main events, Designs for a Cooler Planet, will showcase Aalto University's cross-cutting future prototypes, such as a nanocellulose bicycle, microbial headphones and Ioncell clothes
  • Published:
  • Updated:
Share
URL copied!