News

Aalto Scholars receive Best Paper Award at 2016 Global Marketing Conference

Research team from the Department of Marketing wins the Youngone Best Conference Paper Award.
Clockwise from top left: Conference awards dinner, view of the conference hotel, best paper award.

Scholars from the Department of Marketing at Aalto University presented numerous papers at the 2016 Global Marketing Conference, which was held in Hong Kong. The conference is one of the prime marketing conferences held in Asia and draws together scholars from Asia, Europe and North America.

One of our research teams was awarded the Yongone Best Conference Paper Award, for a study entitled “Counterfeit as advertising: Exploring the benefits of counterfeit for luxury brands”. In this study the authors explored how luxury brands can benefit from counterfeit products. The research team was comprised of scholars from the Marketing department in Aalto and Stockholm Business School.

  • Published:
  • Updated:
Share
URL copied!

Read more news

Janis Heldmann (left) received 3rd Best Paper Award.
Honoured Published:

Janis Heldmann receives 3rd Best Paper Award

The results of the study can be directly used to design smoother artificial reverberators and improve sound quality in applications such as music production and virtual reality.
kuvituskuva, jossa keltaista valoa. Kuva: Mikko Raskinen / Aalto-yliopisto
Honoured Published:

EIASM Interdisciplinary Leader Award to Professor Ingmar Björkman

The award acknowledges individuals who have made exemplary contributions in interdisciplinary research.
Rehtori Ilkka Niemelä, AYY:n Milja Leinonen, opiskelijajuontajat ja Aalto-professori Risto Ilmoniemi Aalto Day One -tapahtumastudiossa
Honoured Published:

Aalto recognition awards 2021 published

Aalto University personnel were awarded in the opening of the academic year for excellent work for the university's success.
Girl sitting in a dark room with light on her face
Honoured, Research & Art, Studies Published:

ELO short films succeed – main prize at Haugesund Film Festival and several student films at Helsinki International Film Festival

Auringonpistos by Anna Äärelä wins the main prize in Norway and ELO students compete in Helsinki International Film Festival national competition.