Antti Pitkänen

It's great when something you have done earlier bears fruit later. I led the Design ROI project that was completed in 2012, and three years later, I was delighted to get an invitation from the German Ministry of Finance to come and tell them about our research.
Aalto-yliopisto, Otaniemi stories: Antti Pitkänen, toimitusjohtaja, Seos Design / Kuvaaja: Sinikoski

‘It's great when something you have done earlier bears fruit even a lot later. I led the Design ROI project that was completed in 2012. Its purpose was to increase understanding about the effectiveness of design by, for example, talking about it to company managements in their language. Now, three years after the project was completed, I was delighted to get an invitation from the German Ministry of Finance to come and tell them about our research.’

Antti Pitkänen, Entrepreneur, Co-founder of Seos Design and Agile Work

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