Department of Management Studies

Longitudinal analysis of foreign-owned corporations’ regional headquarters

A three-decade longitudinal analysis on the headquarters (HQ) dynamics in Finland contributing to the discussion on what makes Finland an attractive location for HQ responsibilities.

This research is one part of the HQ Location Research Project conducted at the International Business (IB) Unit of Aalto University School of Business.

Finland as a gateway to the East

Finland has been known as a gateway to the East thanks to its long-established roots in trade and commerce with Russia, Baltics and Eastern Europe. These markets became increasingly attractive to Western multinational corporations after the Soviet Union was dissolved in 1991. It was then that especially Swedish, American and German companies established their regional headquarters (RHQ) in Finland.

In the early 1990s, Finnish regional headquarters were typically responsible for market entry and managing operations in Russia, Baltics or Eastern Europe. This allowed  multinational corporations to benefit from Finland’s geographical proximity and business expertise in these newly opened markets, thereby avoiding risks related to economic and political uncertainty.

We have collected data on foreign-owned subsidiaries and their regional headquarters responsibilities for almost 30 years.

HQ responsibilities in Finland in 1993
HQ responsibilities in Finland in 1993 (dark colors resemble more responsibilities)

The number of regional headquarters in Finland started increasing in the late 1980s.

Out of the whole population of 1032 foreign-owned subsidiaries in 1993, as many as 375 had regional headquarters responsibilities. So, back then every third foreign-owned subsidiary in Finland had regional headquarters responsibilities, mainly in the Baltics, Russia and in Eastern European markets.

HQ responsibilities in Finland in 1998
HQ responsibilities in 1998 (dark colors resemble more responsibilities)

We followed these 375 regional headquarters up in 1998, when 325 were still operating as regional headquarters.

During those 5 years 50 foreign-owned subsidiaries had lost their regional headquarters mandate, primarily in Russia and the Baltics. 

HQ responsibilities in Finland in 2010
HQ responsibilities in Finland in 2010 (dark colors resemble more responsibilities)

In 2010, only 130 of the original 375 regional headquarters had been able to retain their responsibilities at least in some of the mandated markets.

While the Eastern European and Russian responsibilities were lost most commonly, a number of regional headquarters was also able to receive new regional responsibilities in the Nordic countries. The data also indicates that a fair amount of regional headquarters was relocated closer to the mandated markets, especially to the Baltics and Poland after these countries joined the European Union in 2004. 

Data

Data management in HQ Location Research Project

We study foreign-owned subsidiaries’ operations and international management responsibilities in Finland. On this page, we briefly explain what data we are collecting and how this data ties into the goals of the research. The Privacy Notice can be found at the end of the page.

Department of Management Studies
Helsinki City

Headquarters Location Research Project

The shifting meaning of firm location: From a physical setting to a perceptual sense of place.
A firm’s choice to relocate its headquarters depends on the interplay between physical and social aspects and together these can create a firm’s sense of place.
The multiple meanings of location affect not only the organizational arrangements of international firms, but also the way policymakers treat these firms. This calls for a more nuanced understanding of the meaning of headquarters (HQ) location.

Department of Management Studies
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