Master's Programme in New Media - New Media Design and Production

Would you like to explore the exciting opportunities new digital technology opens to communication, interaction and expression – and find a career where you can utilise your creativity? New Media Design and Production is a major subject within the Master’s Programme in New Media, focusing on art and design in interactive media. The education is project-oriented, combining practice with theory. You can focus on dynamic visualisation, art & culture, interaction design and interactive & generative storytelling. The programme is fully taught in English, and your master’s thesis can be written in Finnish, Swedish or English.
Department of Media prototyping


Taiteen maisteri


2.12.2019 – 3.1.2020




2 vuotta, täysipäiväinen


Soveltuva alempi korkeakoulututkinto


Taiteiden ala


120 opintopistettä


Taiteiden ja suunnittelun korkeakoulu


EU/ETA-alueen ulkopuoliset kansalaiset, €15000/v (maisteriopinnot)

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Study objectives

Graduates from the programme have

  • the ability to understand the complex demands of New Media and the skills for creative collaboration, concept development, design and realisation
  • a broad understanding across disciplines, in addition to a deepened knowledge into one's own special expertise
  • the capability to critically analyse and develop established design traditions
  • the ability to extend their professional competence
  • a good foundation to continue external or doctoral studies

Study language(s)

The programme is fully taught in English, and your master’s thesis can be written in Finnish, Swedish or English.

Career opportunities

The students have an excellent basis for an international career. Their future professional profiles relate to the various fields of new media design and research, including interface design, interaction design, information design, interactive storytelling, new media production, media art & design, software design and digital animation.

Post-graduate study option

The programme gives a good foundation to continue to doctoral studies.

Content of the studies

During the studies you will get familiar with a variety of tools to understand the characteristics of new media. 
Academic communication and writing are a significant part of the studies, and additional research oriented courses can be chosen if you aim for an academic career. Students and researchers are encouraged to network internationally, and have an option to spend a part of their studies abroad through any of our exchange programmes.

For further information on studies, see Study Guide 2018-2020.


The Major Subject provides an excellent basis for an international career. A significant number of the department’s applicants, students, teachers and researchers are from abroad, and all the courses are taught in English. Students and researchers are encouraged to network internationally and have an option to spend a part of their studies abroad through any of our exchange programmes.

Programme-specific Admission Procedure and Evaluation Criteria

What we look for in an applicant?

A batch of students representing a variety of skills, backgrounds and talents are selected every spring. Grounds for the selection of students is based on a holistic review of the application, including proven artistic/designer talent, motivation and personal development potential as well as the applicant's academic history, cultural activities and previous activities in the field of new media. Deciding factors are demonstrated talent and suitability within the desired field of study. In addition, New Media Major applicants are expected to have

  •  work experience in digital media environments
  • insights into new media design and/or new media production and/or related research
  • fluent English (oral / written)

Evaluation criteria

  • Motivation letter
  • CV
  • Previous academic achievement

In the second stage, the evaluation criteria consists of

  • interview: suitability, skills, motivation, work samples, max 5 points each
  • written and creative assignments, max 15 points combined

The maximum score for the second stage is 35 points.


Portfolios are neither required nor accepted at the first stage of application process. In the second stage we want to see some of your work samples.


Applications must include the applicant’s CV (single PDF-file) indicating personal data, educational background, work experience, exhibitions, publications and articles, awards and grants, study trips and positions of trust.

Motivation letter

Applicants must write up a motivation letter of a maximum of 4000 characters in length, explaining why they wish to apply to the degree programme in question, what their particular interests are in the field, and what their hopes and expectations are regarding studies at the School of Arts, Design and Architecture. The plan should explain the applicant’s personal strengths, areas of interest, artistic and design visions and artistic objectives.

Language of application documents

The application documents must be written in Finnish, Swedish or English.

Second stage

Part of the applicants are invited to the second stage. The invitation to the second stage is sent to the applicants at latest 7 days in advance.

At the second stage of the application process there will be some homework, and during the interview the jury needs to see some of your other work samples. In the homework package there will be detailed guidelines how to proceed. If you are getting to the second stage of the admission process, you will get the homework package and the invitation to the interview via email.


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