Associate Professor
Contact Information
Email: [email protected]
Areas of Expertise
Business model, Innovation management, Service business management, Services marketing, Media business, Marketing communications, Brand, Pricing, Strategic marketing, Strategy, Leading change, Change management, Organizational transformation, Executive education, Aalto EE, Fashion management, Luxury management, Organizational development, Organizational behavior, Strategic leadership, Management team, Executive board, Board of director
ACRIS Profile
Please find Pekka Mattila's ACRIS profile here